thumb tacks, thumb tech

Musings and rantings about...EVERYTHING.

Friday, September 14, 2007

Customer satisfaction - equally important as corporate identity, AT&T

I think AT&T should do more than just being concerned with it's corporate identity. Having a unified corporate identity is critical but please be aware that when you buy/acquire companies, do a good job of integrating them. Coincidentally, and so UNfortunately, our subscribed TV channels are from AT&T or ATTHEOnline- ATT Home Entertainment Online? As if we had a choice for service provider - the rental community is not running Comcast cables, so we only could get AT&T. Now, why adopt a different name and website? To add to that, the AT&T Home Entertainment is so unprofessionally set-up. Where are the program listings and channels? You only tell us the subscription prices and charges...but you did not tell us what we are getting. Recently, our travel channel is gone! and there was no where to get updated?!?!?!?!

Our home internet and phone service - also from AT&T, and that was this other website I'm talking about. I suppose it was their MAIN site for AT&T bundle and services. Why can't they just add in Home Entertainment (TV section) and make bill payments for customers easier??

Soooo unfortunate again that Cingular has to be bought over by AT&T. Oh...bleh...we were using Cingular then, till now. We used to have no problems topping up our Cingular Go-card for cellphone but ever since Cingular has been bought, we were brought one big merry go-round just to top up our phone minutes. :( The cheery orange provider- Cingular, that AT&T claimed they were putting in hard work to fit both images under the AT&T label. Other than coming out with hard to pronounce names such as NEW SANFRAKOTA and CHILONDOSCOW, I think it is wise to get back to the fundamentals, get it right, and use it to improve customer satisfaction. We, as customers, of AT&T, ARE DEFINITELY UNSATISFIED!!!

(Part of the information, courtesy from Business Week)

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