thumb tacks, thumb tech

Musings and rantings about...EVERYTHING.

Sunday, January 13, 2008

A trim supply chain gives best value prescribed eyeglasses

I have serious myopia and astimatism with eyeglasses prescribed at about 800-900 Rx. My eyeglasses prescribed at the optician usually burns a $500 (or more) hole in my wallet. How glad I was in the Great Discovery: $ 8 Zenni Optical Rx Eyeglassess.


Even a complete progressive eyeglasses is just starting from $37. That is how a trim business supply chain will benefit the customer. When Zenni sells their own manufactured frames direct to the customer - no middlemen and virtually no advertising budget, there is no extra indirect cost involved and most importantly, nothing extra is imposed on the consumer. End of the day, consumers just pay less!

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